Mridul Chatterjee

Corporate communications, marcom strategy, executive and GTM advisory

Work

Five projects. What the client needed, how we approached it, and the part that was interesting to solve.

The information on this site is an individual's understanding and takeaway from first-hand work. Commercially sensitive detail is left out to protect client and project confidentiality.

01

Special Olympics International

A learning app for children with intellectual disabilities

Covid-19 left a community disconnected. The brief was a mobile learning app to reconnect intellectually disabled children with volunteers, coaches and over 800 affiliated schools across North America.

800+ schoolsAccessibility-ledUX researchUX writingProduct strategy
02

Hughes Network Systems

Reimagining a legacy behemoth for mobile

A field-agent application built up over years, where no one part aligned with another in user experience, design, branding or even basic workflows. Rebuilt inside Salesforce constraints without breaking the brand.

Long-term partnershipSalesforce-basedUXDesign systemsEnterprise
03

Changi Airport

One app for everyone who keeps an airport running

A proposed application to modernise the employee and contractor experience. Registration, verification, mandatory training, task tracking and departmental engagement in a single place.

Presales to pitchThree user flowsDesign thinkingPresalesEnterprise UX
04

Inadev

From a local boutique to a global software hub

Evolving an infant social media footprint into a coherent brand with over 10,000 followers, and building an internal communications channel that made employee engagement possible.

10,000+ followersAudience growth of 200%BrandSocialInternal comms
05

Hughes Network Systems

Pointing a phone at the sky to install a modem

A companion mobile app for satellite user-terminal installations. It uses the camera to find a viable physical site, then walks the installer through configuration step by step.

Camera-led journeyMulti-language frameworkUX writingMobileProduct